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Email marketing, search engine optimization, and web site design & marketing
Biddle Interactive provides key internet marketing tools to Ottawa businesses: search engine marketing, email marketing, and Web site design & management.
Organic and Paid Search Marketing:
For many years, advertising in Yellow Pages was a 'no-brainer'. Who could argue with how important it was to'be where your customers were 'looking'.
Guess what? They're not looking there any more. Directory advertising has evolved in to a whole new advertising channel comprising organic search engine optimization and pay per click (PPC) search marketing.
Here are just a few of the word phrases that we've put on page one of Google:
- ottawa email marketing - ottawa storage - ottawa new homes - ottawa luxury homes - ottawa leed certified homes - ottawa hardwood flooring - ottawa horseback lesson - ottawa electronic store - ottawa goalie school
Email Marketing Design & Delivery
Traditional marketing is often referred to as 'interruption based' - people have to stop what they are doing to 'see' or 'hear' your message.
Email marketing is more effective because it is permission-based – people visit your Web site and volunteer, or 'opt-in', to receive your marketing messages - you essentially enter in to a relationship.
Email is a highly-effective & low-cost way to distribute your: marketing materials, brochures, flyers, and newsletters - to leads and customers alike.
One of the reasons that email marketing is highly effective is that when people read their email it is in a personal, focussed space - you have their attention.
But you can't waste the opportunity - if you don't have a clear value proposition or 'diamond offer' in your email campaigns the people are not going to value the relationship - and will stop reading your messages.
Our services range from complete turn-key graphic design & delivery services to delivery-only. We know how to bypass spam filters and get people to open your campaigns!
Web site Design & Management:
We've built some of Ottawa's most prominent websites and put the marketing tools that convert visits into conversions front and center.
From complete design, production, and database programming, there is no site that we can't turn in to a marketing-focussed powerhouse.
We also specialize in the ongoing marketing and promotion to keep your current generation site fresh.
Whether it is adding surveys and email marketing sign-ups or full-service agency strategy and ad banner buying, we have over a decade of experience in using the internet as a profitable marketing channel. |
EMAIL MARKETING CAN HELP PROMOTE EVENTS We helped Revolution Organics ramp up their sell-out QVC appearanc with a great email marketing campaign to promote their line of organic cosmetics!
Scrim Clothing has made Ottawa men look good for over two decades - now its easier for their customers to spread the word ! |
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